Queries
Definition
Queries are the search terms or phrases that users enter into Google's search bar, which result in your website appearing in the search results. This data provides crucial information about the keywords and topics that are driving visibility and traffic to your site.
Google Search Console shows a sample of queries, focusing on those with significant data. This information can help you understand what potential visitors are looking for, how well your content matches user intent, and identify opportunities for optimization. It's important to note that some query data may be aggregated or hidden to protect user privacy, especially for low-volume or potentially sensitive searches.
Related Terms
Branded Search
Branded search refers to search queries that include your company's brand name or variations of it.
Keyword Volume
Keyword Volume refers to the average number of times a particular keyword is searched for in a given time period, typically per month.
Non-Branded Search
Non-branded search refers to search queries related to your products, services, or industry that don't include your brand name.