Title Tag
Definition
The title tag is a crucial HTML element that defines the title of a web page. It appears as the clickable headline in search engine results pages (SERPs) and is also shown in the browser's title bar or page tab. An effective title tag should accurately describe the page's content while including relevant keywords.
Google Search Console provides insights into how your title tags are performing through the Performance report, where you can see metrics like impressions and CTR for different queries. This can help you identify opportunities to optimize your title tags for better search visibility and click-through rates.
Related Terms
CTR (Click-Through Rate)
CTR or Click-Through Rate in Google Search Console measures the percentage of impressions that result in clicks, indicating how compelling your search listings are to users.
Meta Tags
Meta tags are snippets of text in a page's HTML that provide metadata about the page, helping search engines understand and display the content.
Search Appearance
Search Appearance in Google Search Console refers to how your website's pages are displayed in search results, including various rich result types.